The End of Decent Headline Writing

“What follows is an incomplete list of ‘The End of’ stories from The Atlantic. I compiled them while procrastinating a copy-writing project, AKA The End of Productivity,” writes Joe Donatelli. In all, the influential magazine has published more than 75 stories with that subject headline since 2010, however, Donatelli had to stop there.

The sad thing is, aside from Dick Cheney’s kill squad, most of the things the Atlantic claims “the end of” are doing just fine, like men, women, cats, candy, property, and the iPhone. It’s almost as obnoxious a linkbait tactic as the common listicle or quiz.

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