The new cult of the uniform began with the call to “support our troops” during the Iraq war. The slogan played on a justified collective desire to avoid repeating the mistake of the Vietnam era, when hatred of the conflict spilled over into hostility toward the people who were fighting it. Now the logic was inverted: supporting the troops, we were given to understand, meant that you had to support the war. In fact, that’s all it seemed to mean. The ploy was a bait and switch, an act of emotional blackmail. If you opposed the war or questioned the way it was conducted, you undermined our troops.
As the wars in Iraq and Afghanistan have dragged on, other purposes have come into play. The greater the sacrifice that has fallen on one small group of people, the members of the military and their families, the more we have gone from supporting our troops to putting them on a pedestal. In the Second World War, everybody fought. Soldiers were not remote figures to most of us; they were us. Now, instead of sharing the burden, we sentimentalize it. It’s a lot easier to idealize the people who are fighting than it is to send your kid to join them. This is also a form of service, I suppose: lip service.