Comcast is announcing today it has made its On Demand Online service available nationally in beta for no additional cost to customers. Called Fancast XFINITY TV, it includes 27 networks, including HBO, Cinemax, Starz, A&E, History, CBS, BBC, E!, Syle, Discovery, TLC, Animal Planet, Univision, TNT, AMC, CBS and others. Basically, if you pay for internet and cable from Comcast, you can watch cable online. And therein lies the problem.
I’m scratching my head trying to determine who this is for currently, and whether or not this is merely a stepping stone. Anyone reading the tea leaves knows that television content will one day be piped in through fat internet pipes and not cable. So are they laying the groundwork for that?
Because if you watch television online, like I do, then you probably already know where to go to watch any show you want to and probably have no interest dropping $50 on a cable bill. On the flip side, if you subscribe to cable, you probably have no interest watching television on your laptop. [via]