‘South Park’ Duo Launch a New Studio

Trey Parker and Matt Stone decide the best studio for them and projects they care about is the one they control:

Parker and Stone will use revenue from their very successful South Park, now in its 16th season on Comedy Central, and their Broadway blockbuster Book of Mormon to fund Important Studios to produce TV, Theater and Feature film projects – like a movie based on their Tony Award winning musical. But it’s not just their money on the table. In a deal partially orchestrated by WME’s Ari Emanuel, boutique bank The Raine Group have reportedly $60 million in Important Studios for approximately 20% of the company.

Money quote: “Having worked with several different studios over the years, we came to realize that our favorite people in the world are ourselves,” said Parker and Stone. “We hope to work with ourselves for a long time and are excited to now work with ourselves in a much greater capacity.”

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